Campaign Plan

This paper from the course- PR Writing and Strategies. This course was a beneficial as we learned about various PR writing techniques. This paper illustrates my ability to put together a marketing campaign together, from determining its goals and objectives, the audience that it is intended to, what theories can be applied to it to the communication strategies, marketing and communication aspects and main campaign messages. This campaign also included programming, scheduling and budgeting. This sample shows my skills to research, create, implement and evaluate a marketing strategy from start to end.